Carmen A. Santamaria

Mindset Architect · Keynote Speaker

Your mindset isn't broken. It just hasn't been properly architected yet.

Carmen A. Santamaria helps individuals, leaders, teams, and organizations rewire the beliefs that keep them stuck, so they can take ownership of their minds, their choices, and the lives they lead.

Creator of The BTEAR™ Loop and The Ownership Alignment™ training.

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Carmen A. Santamaria, mindset architect and keynote speaker
  • Certified Master Mindset Life CoachCBT, REBT, emotional intelligence, confidence coaching
  • Certified Sales Coach
  • Certified Employee Performance Coach
  • 20+ yearsSales leadership, built in New York
  • 400+ reps ledas a District Sales Manager in the Bronx
  • B.S. in Business & TechnologyWilmington University

With an intellectual passion for personal development and a deep curiosity about psychology.

Meet Carmen

The little girl who knew her purpose. The woman who lost it and found it again.

A candy table, with hand-drawn flyers taped to trees in my neighborhood park, what I'd later recognize as my very first marketing campaign. Nobody told me to do it. I just saw something I wanted, intuitively believed in myself I could do it, made a plan and I executed it. At 7 years old. I didn't have language for it then, but that was ownership. That instinct, that inner belief, would later become the very foundation of everything I now teach.

Twenty-one years ago, I endured one of the hardest, darkest phases of my life during a major life change. I was a brand new single mother, a few months postpartum, freshly moved back into my parents' house after making one of the hardest decisions I'd made in my life at that point. My whole world had just been turned upside down and I felt stuck. Like I was frozen in time. For the sake of my newborn child, I knew I needed to get out of this black hole, but at the time, I really didn't know how.

Read Carmen's full story

The Method

The BTEAR™ Loop

Beliefs → Thoughts → Emotions → Actions → Reality

Most people try to change their results by changing their actions. Carmen starts where it actually begins, at the belief level.

The BTEAR™ Loop is a framework that maps exactly how your internal operating system creates your external reality, and how to rewire it at the root. It is the engine behind everything Carmen teaches.

Explore the BTEAR™ Loop

The results we experience in life are not random. They are the outcome of a belief-driven feedback loop.
Reality reinforces belief
Beliefs“What do I assume is true?”
Thoughts“What story am I telling myself right now?”
Emotions“What emotion is this belief creating?”
Actions“What action am I taking because of the feeling?”
Reality“What outcomes keep repeating?”

Free diagnostic

The Belief Alignment Quiz™

What's really running the show? In 15 questions, find out which of five belief patterns is most active when you are under pressure, and get the first move to interrupt it.

15questions
~4minutes
5patterns

The five patterns

  • The Prover
  • The Pleaser
  • The Controller
  • The Avoider
  • The Doubter

Work with Carmen

Three ways to start

Speaking

Keynotes and talks

Signature keynote The Secret Formula To Life (No One Ever Taught You) for conferences, corporate teams, and women's and entrepreneurial groups.

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Workshops & Training

The Ownership Alignment™

A structured identity and belief reset for groups, plus the Becoming Her workshop for women-focused groups. Tailored to your goal or industry.

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Digital Products

Start on your own

The Mind Your Matters eBook and the free Belief Alignment Quiz™, for anyone ready to see the belief behind the pattern.

Explore Products

Let's plan something together

Tell Carmen about your event, team, or group and choose the subject that fits.

Contact Carmen